Privacy Policy

Effective Date: [Date]

1. Who We Are

Our website address is: [https://yourwebsite.com]. The data controller for this website is [Your Business Name]. You can contact us at [Your Email Address].

2. What Personal Data We Collect and Why We Collect It

• • Comments & Media

If you leave comments on the site, we collect the data shown in the comments form, and also your IP address and browser user agent string to help spam detection.

• • WooCommerce (Online Store)

When you purchase from us, we ask for your name, billing address, shipping address, email address, phone number, and payment details. We use this information to process orders, manage accounts, and calculate taxes.

• • Amelia (Bookings & Events)

When you book an appointment or event, we collect:

• • • Identification: Name, email, and phone number.
    • Appointment Details: Date, time, and service selection.
    • Sensitive Personal Information: Through our booking forms, we may ask for specific health history, allergies, intake preferences, or other sensitive details relevant to providing your service. By providing this data, you explicitly consent to us using it to fulfill your service safely.
  • Analytics & Tracking

We use third-party analytics tools (such as Google Analytics and the Meta/Facebook Pixel) to understand how visitors interact with our website. These tools track:

• • • Time spent on pages.
    • Links clicked and pages viewed.
    • Device type and location data. This data is anonymized where possible and used to improve our website experience and ad targeting.

3. Payment Information

We accept payments through [PayPal, Stripe, and Square]. We do not store your full credit card numbers on our servers. All payment data is handled securely by these processors. Your transaction data is passed to them only to the extent necessary to validate and process your payment.

• • • PayPal: [Link to Privacy Policy]
    • Stripe: [Link to Privacy Policy]
    • Square: [Link to Privacy Policy]

4. Who We Share Your Data With

We do not sell your private data. However, your data is shared with the following third-party integrations to facilitate our business operations:

• • • Staff & Service Providers

Our internal staff has access to booking details to fulfill your appointment.

• • • Calendar Synchronization

To ensure our staff does not get double-booked, appointment details (including your name and booking time) are automatically synced with Google Calendar and/or Outlook Calendar.

• • • Virtual Meeting Platforms

For online events and consultations, your name and email address are shared with Zoom or Google Meet to generate secure, unique meeting links for your booking.

• • • Marketing & Newsletters

If you opt-in to our newsletter or purchase a product, your name and email address are shared with our email marketing provider (e.g., Mailchimp/Klaviyo) to send you updates and offers. You may unsubscribe from these emails at any time using the link at the bottom of the email.

5. Cookies

We use cookies for the following purposes:

• • • Functionality: To keep items in your cart (WooCommerce) and maintain your booking session (Amelia).
    • Analytics: To track website performance (Google Analytics).
    • Advertising: To serve relevant ads to you on social media platforms (Facebook Pixel).

6. How Long We Retain Your Data

• • Order Information: Retained for [X] years for tax/auditing purposes.
  • Booking History: Retained for [X] years to maintain customer history.
  • Sensitive Data: Intake forms are retained only as long as you are an active client or as required by liability laws.

7. Your Rights Over Your Data

You have the right to request an exported file of the personal data we hold about you, including any data you have provided to us. You can also request that we erase any personal data we hold about you. This does not include any data we are obliged to keep for administrative, legal, or security purposes.